OUR STORY

Our Story

WikiWiki- The Bold Invention That Became a Brand

From a Wild Idea to a Groundbreaking Invention to a Chocolate Bar like No Other

This is the story of a bold vision that dared to unite the unexpected treasures of the sea with the richness of fine chocolate. At WikiWiki, imagination, courage, and passion lie at the very heart of everything we create. We don’t just make chocolate — we craft a world-first experience, one that redefines indulgence and inspires an entirely new way of tasting luxury.

Research created the formula. and WikiWiki created the chocolate.

Founded in 2023, WikiWiki was born out of a passion for innovation and a desire to redefine the taste of luxury. What began as a daring idea evolved into years of research and experimentation, culminating in a world-first creation: a chocolate bar filled with seafood — free from any unwanted aromas and with a flavor beyond all expectations.

Through vision, design, and creativity, WikiWiki transformed what once seemed impossible into a pioneering invention that reshaped the very meaning of chocolate indulgence on a global scale. This achievement was not just a new recipe, but a revolutionary step that blended science and art to reinvent chocolate itself.

WikiWiki has successfully registered its invention internationally — a first-of-its-kind milestone worldwide, transforming premium seafood into innovative chocolate fillings.

The First Spark: The Birth of the Shrimp Chocolate Bar

It all began with a daring idea that seemed almost impossible: what if shrimp could meet chocolate? That spark became the starting point of WikiWiki’s journey.

Over the course of two full years (2024–2026), the company dedicated its research and efforts to turning this bold vision into reality. The challenge was immense: how could the powerful taste of seafood — known for its intensity — be combined with the richness and sweetness of chocolate?
We chose chocolate because it is the universal language of indulgence — capable of transforming even the wildest ideas into pure delight.

Through extensive research in food technology, WikiWiki succeeded in integrating shrimp into an innovative chocolate bar without losing its nutritional value, while controlling the strong aroma and ensuring the flavors blended in perfect harmony. Step by step, the world’s first shrimp chocolate bar was born.

A unique innovation worthy of a global brand

WikiWiki was born from the belief that an invention this bold required a brand as unique as the idea itself. Every detail of WikiWiki was carefully crafted to embody elegance, innovation, and distinction.

We drew our inspiration from the enchanting Hawaiian Islands—where land and sea meet in perfect harmony—and infused our brand with their vibrant spirit. From this very essence came the name WikiWiki, a Hawaiian word meaning “quick” and “smooth.” The name was not just an aesthetic choice, but a direct reflection of the experience we sought to reinvent: transforming seafood, which often demands time, effort, and even a touch of mess to enjoy, into a luxurious, fast, and effortless indulgence right at your fingertips.

To further honor this inspiration, we chose names deeply rooted in Hawaiian culture and nature. Kai, meaning “sea,” and Moana, meaning “ocean,” were chosen to reflect the brand’s profound connection to nature and the elements that shape the Hawaiian spirit. Through these names, every product carries a story that celebrates the islands and the bold vision behind WikiWiki.

With WikiWiki, savoring the authentic essence of seafood becomes quick, clean, and elegant—just as the name suggests. WikiWiki is more than chocolate; it is a lifestyle of elegance, innovation, and bold pleasure—crafted for those who accept nothing less than the extraordinary.

A Chocolate bar that embodies the Paradise of Hawaii

At WikiWiki, our journey did not stop at the shrimp chocolate bar. Through our brand’s vision and our inspiration from the Hawaiian Islands, we expanded our research into the finest treasures of the sea. From crab and lobster, salmon, and tuna Saku, we explored endless possibilities to create true culinary innovations—transforming luxury seafood into elegant chocolate experiences.

Guided by the spirit of Hawaii, macadamia nuts became the official signature of our brand—standing proudly at the forefront of the nuts we use. Known as a staple of Hawaiian life and celebrated as one of the world’s richest, most luxurious nuts, macadamia perfectly reflects the prestige and nutritional excellence we aim to deliver in every product.

Our vision has always been clear: to transform the island’s abundant gifts—premium seafood, sun-ripened tropical fruits, and nutrient-rich nuts—into a luxurious chocolate journey. Each piece is masterfully crafted to capture the essence of Hawaii, blending health with indulgence, and offering an experience that nourishes the body, delights the senses, and uplifts the spirit.

WikiWiki Chocolate is not just a treat; it is Hawaii itself—wrapped in elegance, luxury, and bold creativity.

Our Challenges

Every pioneering journey is filled with obstacles—and ours was no exception. Transforming a bold idea like merging seafood with chocolate was far from an ordinary culinary experiment; it was a complex adventure that demanded patience, boundless imagination, and relentless innovation.